Tuesday, 26 October 2010

Post Feminism and popular culture - Bridget Jones's Diary


"My argument is that post-feminism positively draws on and invokes
feminism as that which can be taken into account, to suggest that equality is achieved,
in order to install a whole repertoire of new meanings which emphasise that it is no
longer needed, it is a spent force. This was most vivid in The Independent (UK) newspaper
column Bridget Jones’s Diary"

"Gentle denunciations of feminism (as in the film Bridget Jones’s Diary) co-exists however with the shrill championing of young women as a “metaphor for social change” on the pages of the right wing press in the UK, in particular the Daily Mail."

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